\u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Shop<\/title><\/p>\n<style>\n body { font-family: 'Helvetica Neue', Arial, sans-serif; line-height: 1.8; color: #333; max-width: 800px; margin: 0 auto; padding: 20px; }\n h1 { font-size: 28px; border-bottom: 3px solid #111; padding-bottom: 10px; color: #111; }\n h2 { font-size: 22px; border-left: 5px solid #ff0050; padding-left: 10px; margin-top: 40px; color: #222; }\n h3 { font-size: 18px; color: #444; margin-top: 30px; }\n p { margin-bottom: 20px; }\n strong { color: #d9534f; }\n .highlight { background-color: #fcf8e3; padding: 2px 5px; font-weight: bold; }\n table { width: 100%; border-collapse: collapse; margin: 30px 0; }\n th, td { border: 1px solid #ddd; padding: 12px; text-align: center; }\n th { background-color: #f5f5f5; font-weight: bold; }\n .box { background-color: #f9f9f9; border: 1px solid #e3e3e3; padding: 20px; border-radius: 5px; margin: 20px 0; }\n .conclusion { border: 2px solid #28a745; background-color: #f4faf6; }\n <\/style>\n<p><\/head><br \/>\n<body><\/p>\n<h1>\u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Shop<\/h1>\n<p>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084SNS\u30b3\u30de\u30fc\u30b9\u306b\u53d6\u308a\u7d44\u3080\u4e0a\u3067\u3001\u5168\u30d7\u30ec\u30a4\u30e4\u30fc\u304c\u76f4\u9762\u3059\u308b\u58c1\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u308c\u304c\u3001<strong>\u300cCVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u304c\u9ad8\u304f\u3066\u3001ARPU\uff081\u4eba\u3042\u305f\u308a\u58f2\u4e0a\uff09\u304c\u9ad8\u3044\u300e\u672c\u7269\u306e\u6709\u6599\u9867\u5ba2\u300f\u306f\u4e00\u4f53\u3069\u3053\u306b\u96a0\u308c\u3066\u3044\u308b\u306e\u304b\uff1f\u300d<\/strong>\u3068\u3044\u3046\u554f\u984c\u3067\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u73fe\u5728\u306e2\u5927\u5de8\u5927\u30c8\u30ec\u30f3\u30c9\u3067\u3042\u308b<strong>\u300cYouTube\u00d7\u697d\u5929\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u300d<\/strong>\u3068\u3001\u9a5a\u7570\u7684\u306a\u7206\u767a\u529b\u3092\u6301\u3064<strong>\u300cTikTok Shop\u300d<\/strong>\u3092\u5fb9\u5e95\u6bd4\u8f03\u3002\u305d\u308c\u305e\u308c\u306e\u6570\u5024\u3092\u89e3\u5256\u3057\u306a\u304c\u3089\u3001\u30de\u30cd\u30bf\u30a4\u30ba\u306e\u6b63\u89e3\u3092\u691c\u8a3c\u3057\u307e\u3059\u3002<\/p>\n<h2>1. 2\u3064\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u304a\u3051\u308b\u300cCVR\u300d\u3068\u300cARPU\u300d\u306e\u5b9f\u614b<\/h2>\n<p>\u307e\u305a\u306f\u3001\u4e21\u8005\u306e\u57fa\u672c\u7684\u306a\u30dd\u30c6\u30f3\u30b7\u30e3\u30eb\u3092\u4e00\u89a7\u8868\u3067\u6bd4\u8f03\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u6307\u6a19<\/th>\n<th>YouTube \u00d7 \u697d\u5929\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8<\/th>\n<th>TikTok Shop<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u5e73\u5747CVR\uff08\u30af\u30ea\u30c3\u30af\u6bd4\uff09<\/strong><\/td>\n<td>1.5% \uff5e 3.0% \uff08\u4f4e\uff5e\u4e2d\uff09<\/td>\n<td><span class=\"highlight\">3.2% \uff5e 5.0% \uff08\u9ad8\uff09<\/span>\u203b\u30e9\u30a4\u30d6\u664210%\u8d85<\/td>\n<\/tr>\n<tr>\n<td><strong>\u5ba2\u5358\u4fa1\uff08ARPU\u306e\u30d9\u30fc\u30b9\uff09<\/strong><\/td>\n<td><span class=\"highlight\">\u4e2d \uff5e \u9ad8\uff08\u6570\u5343\u5186\uff5e\u6570\u4e07\u5186\uff09<\/span><\/td>\n<td>\u4f4e \uff5e \u4e2d\uff082,000\u5186\uff5e5,000\u5186\uff09<\/td>\n<\/tr>\n<tr>\n<td><strong>\u8cfc\u8cb7\u306e\u52d5\u6a5f<\/strong><\/td>\n<td>\u6df1\u3044\u7d0d\u5f97\u30fb\u76ee\u7684\u8cb7\u3044\u30fb\u691c\u7d22\u7d4c\u7531<\/td>\n<td>\u76f4\u611f\u30fb\u885d\u52d5\u8cb7\u3044\u30fb\u30bb\u30ec\u30f3\u30c7\u30a3\u30d4\u30c6\u30a3<\/td>\n<\/tr>\n<tr>\n<td><strong>\u6c7a\u6e08\u307e\u3067\u306e\u6469\u64e6<\/strong><\/td>\n<td>\u591a\u3044\uff08\u5916\u90e8\u30d6\u30e9\u30a6\u30b6\/\u30a2\u30d7\u30ea\u9077\u79fb\uff09<\/td>\n<td>\u30bc\u30ed\uff08\u30a2\u30d7\u30ea\u51851\u30bf\u30c3\u30d7\u6c7a\u6e08\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>2. TikTok Shop\u306b\u3044\u308b\u306e\u306f\u300c\u8d85\u9ad8CVR \u00d7 \u4f4e\uff5e\u4e2dARPU\u300d\u306e\u885d\u52d5\u8cb7\u3044\u9867\u5ba2<\/h2>\n<p>TikTok Shop\u306e\u5f37\u307f\u306f\u3001\u4f55\u3068\u8a00\u3063\u3066\u3082\u5727\u5012\u7684\u306a<strong>\u300cCVR\u306e\u9ad8\u3055\u300d<\/strong>\u3067\u3059\u3002\u30a2\u30d7\u30ea\u304b\u3089\u4e00\u6b69\u3082\u51fa\u305a\u306b\u8cfc\u5165\u304c\u5b8c\u7d50\u3059\u308b\u305f\u3081\u3001\u30ab\u30b4\u843d\u3061\uff08\u96e2\u8131\uff09\u304c\u307b\u3068\u3093\u3069\u767a\u751f\u3057\u307e\u305b\u3093\u3002<\/p>\n<h3>\u25bc \u6709\u6599\u9867\u5ba2\u306e\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb<\/h3>\n<ul>\n<li><strong>\u7279\u5fb4\uff1a<\/strong>\u52d5\u753b\u306e\u8996\u899a\u7684\u30a4\u30f3\u30d1\u30af\u30c8\u3084\u3001\u30e9\u30a4\u30d6\u914d\u4fe1\u306e\u71b1\u91cf\u306b\u62bc\u3055\u308c\u3066\u300c\u4eca\u3059\u3050\u6b32\u3057\u3044\uff01\u300d\u3068\u76f4\u611f\u3067\u52d5\u304f\u5c64\u3002<\/li>\n<li><strong>ARPU\u306e\u9650\u754c\uff1a<\/strong>\u6c7a\u6e08\u3078\u306e\u30cf\u30fc\u30c9\u30eb\u304c\u4f4e\u3044\u5206\u30011\u56de\u3042\u305f\u308a\u306e\u8cfc\u5165\u5358\u4fa1\u306f2,000\u5186\u301c5,000\u5186\u7a0b\u5ea6\u306e\u300c\u5931\u6557\u3057\u3066\u3082\u75db\u304f\u306a\u3044\u30e9\u30a4\u30f3\u300d\u306b\u3068\u3069\u307e\u308a\u3084\u3059\u304f\u3001<strong>\u4e00\u77ac\u306e\u7206\u767a\u529b\u306f\u3042\u308b\u304c\u30011\u4eba\u3042\u305f\u308a\u306eLTV\uff08\u751f\u6daf\u4fa1\u5024\uff09\u3092\u6700\u5927\u5316\u3059\u308b\u306b\u306f\u30ea\u30d4\u30fc\u30c8\u65bd\u7b56\u304c\u4e0d\u53ef\u6b20<\/strong>\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2>3. YouTube\u00d7\u697d\u5929\u30a2\u30d5\u30a3\u306b\u3044\u308b\u306e\u306f\u300c\u4f4eCVR \u00d7 \u9ad8ARPU\u300d\u306e\u7d0d\u5f97\u8cb7\u3044\u9867\u5ba2<\/h2>\n<p>\u4e00\u65b9\u3067\u3001YouTube\u304b\u3089\u697d\u5929\u5e02\u5834\u3078\u9077\u79fb\u3055\u305b\u308b\u30e2\u30c7\u30eb\u306f\u3001\u30b9\u30c6\u30c3\u30d7\u6570\u304c\u591a\u3044\u305f\u3081<strong>CVR\u306f\u4f4e\u4e0b<\/strong>\u3057\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u3053\u3053\u306b\u306f\u5225\u306e\u5f62\u306e\u300c\u512a\u826f\u9867\u5ba2\u300d\u304c\u6f5c\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<h3>\u25bc \u6709\u6599\u9867\u5ba2\u306e\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb<\/h3>\n<ul>\n<li><strong>\u7279\u5fb4\uff1a<\/strong>\u9577\u5c3a\u52d5\u753b\u3067\u300c\u5546\u54c1\u306e\u30c7\u30e1\u30ea\u30c3\u30c8\u30fb\u30e1\u30ea\u30c3\u30c8\u300d\u3092\u3058\u3063\u304f\u308a\u6bd4\u8f03\u691c\u8a0e\u3057\u3001\u7d0d\u5f97\u3057\u305f\u4e0a\u3067\u6982\u8981\u6b04\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u5c64\u3002<\/li>\n<li><strong>ARPU\u306e\u9b45\u529b\uff1a<\/strong>\u60a9\u307f\u304c\u6df1\u3044\u30b8\u30e3\u30f3\u30eb\uff08\u30ac\u30b8\u30a7\u30c3\u30c8\u3001\u7f8e\u5bb9\u5bb6\u96fb\u3001\u9ad8\u984d\u30b5\u30d7\u30ea\u3001\u3075\u308b\u3055\u3068\u7d0d\u7a0e\u306a\u3069\uff09\u304c\u52d5\u304d\u3084\u3059\u3044\u305f\u3081\u3001<strong>1\u767a\u306e\u5ba2\u5358\u4fa1\uff08ARPU\uff09\u304c\u9ad8\u304f\u306a\u308a\u3084\u3059\u3044<\/strong>\u306e\u304c\u7279\u5fb4\u3002\u3055\u3089\u306b\u3001\u697d\u5929\u7279\u6709\u306e\u300c24\u6642\u9593\u30af\u30c3\u30ad\u30fc\u52b9\u679c\u300d\u306b\u3088\u308a\u3001\u7d39\u4ecb\u3057\u305f\u5546\u54c1\u4ee5\u5916\u306e\u9ad8\u984d\u54c1\u304c\u58f2\u308c\u3066\u5831\u916c\u304c\u8df3\u306d\u4e0a\u304c\u308b\u30dc\u30fc\u30ca\u30b9\u30b2\u30fc\u30e0\u3082\u5b58\u5728\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2>4. \u7d50\u8ad6\uff1a\u7d50\u5c40\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\u306e\u304b\uff1f<\/h2>\n<div class=\"box conclusion\">\n<h3>\u3010\u691c\u8a3c\u7d50\u679c\u3011\u5546\u6750\u306e\u300c\u5358\u4fa1\u300d\u3068\u300c\u691c\u8a0e\u5ea6\u300d\u306b\u3088\u3063\u3066\u751f\u606f\u5730\u304c\u7570\u306a\u308b<\/h3>\n<p>\u300c\u6709\u6599\u9867\u5ba2\u304c\u3069\u3053\u306b\u3044\u308b\u304b\u300d\u306e\u7b54\u3048\u306f\u3001\u4e00\u629e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3042\u306a\u305f\u304c\u52d5\u304b\u3057\u305f\u3044<strong>\u30d3\u30b8\u30cd\u30b9\u306e\u69cb\u9020<\/strong>\u306b\u3088\u3063\u3066\u3001\u72d9\u3046\u3079\u304d\u751f\u606f\u5730\u306f\u5b8c\u5168\u306b\u5206\u304b\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>\u8584\u5229\u591a\u58f2\u30fb\u30c8\u30ec\u30f3\u30c9\u578b\uff08TikTok Shop\u5411\u304d\uff09\uff1a<\/strong>\u30b3\u30b9\u30e1\u3001\u30a2\u30d1\u30ec\u30eb\u3001\u304a\u3082\u3057\u308d\u4fbf\u5229\u30b0\u30c3\u30ba\u306a\u3069\u3001\u5358\u4fa1\u306f\u4f4e\u3044\u304c\u300c\u8cfc\u8cb7\u30b9\u30d4\u30fc\u30c9\u3068\u6570\u300d\u3067ARPU\u3092\u7a4d\u307f\u4e0a\u3052\u308b\u306a\u3089\u3001TikTok Shop\u306e\u885d\u52d5\u8cb7\u3044\u9867\u5ba2\u304c\u6700\u5f37\u3067\u3059\u3002<\/li>\n<li><strong>\u539a\u5229\u5c11\u58f2\u30fb\u4fe1\u983c\u8cc7\u7523\u578b\uff08YouTube\u697d\u5929\u30a2\u30d5\u30a3\u5411\u304d\uff09\uff1a<\/strong>\u9ad8\u984d\u30ac\u30b8\u30a7\u30c3\u30c8\u3001\u66ae\u3089\u3057\u306eQOL\u3092\u4e0a\u3052\u308b\u6295\u8cc7\u3001\u5931\u6557\u3057\u305f\u304f\u306a\u3044\u30b3\u30f3\u30d7\u30ec\u30c3\u30af\u30b9\u5546\u6750\u306a\u3069\u3001\u300c1\u4eba\u3042\u305f\u308a\u306e\u8cfc\u5165\u5358\u4fa1\uff08ARPU\uff09\u300d\u3092\u6700\u5927\u5316\u3057\u305f\u3044\u306a\u3089\u3001YouTube\u306e\u691c\u7d22\u30fb\u7d0d\u5f97\u8cb7\u3044\u9867\u5ba2\u3092\u72d9\u3046\u3079\u304d\u3067\u3059\u3002<\/li>\n<\/ul><\/div>\n<p>CVR\u306e\u300c\u7387\u300d\u306b\u60d1\u308f\u3055\u308c\u305a\u3001\u6700\u7d42\u7684\u306a\u300c\u58f2\u4e0a\uff08\u5ba2\u5358\u4fa1\u00d7\u8cfc\u5165\u6570\uff09\u300d\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u898b\u6975\u3081\u3001\u81ea\u793e\u306e\u5546\u6750\u306b\u6700\u9069\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u9078\u629e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><\/body><br \/>\n<\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Shop \u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Sho … <a title=\"CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok\" class=\"read-more\" href=\"https:\/\/bencarboo.com\/?p=3313\" aria-label=\"CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok \u306b\u3064\u3044\u3066\u3055\u3089\u306b\u8aad\u3080\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3313","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts\/3313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3313"}],"version-history":[{"count":1,"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts\/3313\/revisions"}],"predecessor-version":[{"id":3314,"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts\/3313\/revisions\/3314"}],"wp:attachment":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

{"id":3313,"date":"2026-10-09T16:15:15","date_gmt":"2026-10-09T07:15:15","guid":{"rendered":"https:\/\/bencarboo.com\/?p=3313"},"modified":"2026-10-09T16:15:17","modified_gmt":"2026-10-09T07:15:17","slug":"cvr%e3%81%a8arpu%e3%81%ae%e3%80%8c%e6%9c%89%e6%96%99%e9%a1%a7%e5%ae%a2%e3%80%8d%e3%81%af%e3%81%a9%e3%81%93%e3%81%ab%e3%81%84%e3%82%8b%ef%bc%9fyoutube%e6%a5%bd%e5%a4%a9%e3%82%a2%e3%83%95%e3%82%a3-vs-ti","status":"publish","type":"post","link":"https:\/\/bencarboo.com\/?p=3313","title":{"rendered":"CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok"},"content":{"rendered":"

\n
\n
\n
\n \u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Shop<\/title><\/p>\n<style>\n body { font-family: 'Helvetica Neue', Arial, sans-serif; line-height: 1.8; color: #333; max-width: 800px; margin: 0 auto; padding: 20px; }\n h1 { font-size: 28px; border-bottom: 3px solid #111; padding-bottom: 10px; color: #111; }\n h2 { font-size: 22px; border-left: 5px solid #ff0050; padding-left: 10px; margin-top: 40px; color: #222; }\n h3 { font-size: 18px; color: #444; margin-top: 30px; }\n p { margin-bottom: 20px; }\n strong { color: #d9534f; }\n .highlight { background-color: #fcf8e3; padding: 2px 5px; font-weight: bold; }\n table { width: 100%; border-collapse: collapse; margin: 30px 0; }\n th, td { border: 1px solid #ddd; padding: 12px; text-align: center; }\n th { background-color: #f5f5f5; font-weight: bold; }\n .box { background-color: #f9f9f9; border: 1px solid #e3e3e3; padding: 20px; border-radius: 5px; margin: 20px 0; }\n .conclusion { border: 2px solid #28a745; background-color: #f4faf6; }\n <\/style>\n<p><\/head><br \/>\n<body><\/p>\n<h1>\u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Shop<\/h1>\n<p>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084SNS\u30b3\u30de\u30fc\u30b9\u306b\u53d6\u308a\u7d44\u3080\u4e0a\u3067\u3001\u5168\u30d7\u30ec\u30a4\u30e4\u30fc\u304c\u76f4\u9762\u3059\u308b\u58c1\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u308c\u304c\u3001<strong>\u300cCVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u304c\u9ad8\u304f\u3066\u3001ARPU\uff081\u4eba\u3042\u305f\u308a\u58f2\u4e0a\uff09\u304c\u9ad8\u3044\u300e\u672c\u7269\u306e\u6709\u6599\u9867\u5ba2\u300f\u306f\u4e00\u4f53\u3069\u3053\u306b\u96a0\u308c\u3066\u3044\u308b\u306e\u304b\uff1f\u300d<\/strong>\u3068\u3044\u3046\u554f\u984c\u3067\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u73fe\u5728\u306e2\u5927\u5de8\u5927\u30c8\u30ec\u30f3\u30c9\u3067\u3042\u308b<strong>\u300cYouTube\u00d7\u697d\u5929\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u300d<\/strong>\u3068\u3001\u9a5a\u7570\u7684\u306a\u7206\u767a\u529b\u3092\u6301\u3064<strong>\u300cTikTok Shop\u300d<\/strong>\u3092\u5fb9\u5e95\u6bd4\u8f03\u3002\u305d\u308c\u305e\u308c\u306e\u6570\u5024\u3092\u89e3\u5256\u3057\u306a\u304c\u3089\u3001\u30de\u30cd\u30bf\u30a4\u30ba\u306e\u6b63\u89e3\u3092\u691c\u8a3c\u3057\u307e\u3059\u3002<\/p>\n<h2>1. 2\u3064\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u304a\u3051\u308b\u300cCVR\u300d\u3068\u300cARPU\u300d\u306e\u5b9f\u614b<\/h2>\n<p>\u307e\u305a\u306f\u3001\u4e21\u8005\u306e\u57fa\u672c\u7684\u306a\u30dd\u30c6\u30f3\u30b7\u30e3\u30eb\u3092\u4e00\u89a7\u8868\u3067\u6bd4\u8f03\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u6307\u6a19<\/th>\n<th>YouTube \u00d7 \u697d\u5929\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8<\/th>\n<th>TikTok Shop<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u5e73\u5747CVR\uff08\u30af\u30ea\u30c3\u30af\u6bd4\uff09<\/strong><\/td>\n<td>1.5% \uff5e 3.0% \uff08\u4f4e\uff5e\u4e2d\uff09<\/td>\n<td><span class=\"highlight\">3.2% \uff5e 5.0% \uff08\u9ad8\uff09<\/span>\u203b\u30e9\u30a4\u30d6\u664210%\u8d85<\/td>\n<\/tr>\n<tr>\n<td><strong>\u5ba2\u5358\u4fa1\uff08ARPU\u306e\u30d9\u30fc\u30b9\uff09<\/strong><\/td>\n<td><span class=\"highlight\">\u4e2d \uff5e \u9ad8\uff08\u6570\u5343\u5186\uff5e\u6570\u4e07\u5186\uff09<\/span><\/td>\n<td>\u4f4e \uff5e \u4e2d\uff082,000\u5186\uff5e5,000\u5186\uff09<\/td>\n<\/tr>\n<tr>\n<td><strong>\u8cfc\u8cb7\u306e\u52d5\u6a5f<\/strong><\/td>\n<td>\u6df1\u3044\u7d0d\u5f97\u30fb\u76ee\u7684\u8cb7\u3044\u30fb\u691c\u7d22\u7d4c\u7531<\/td>\n<td>\u76f4\u611f\u30fb\u885d\u52d5\u8cb7\u3044\u30fb\u30bb\u30ec\u30f3\u30c7\u30a3\u30d4\u30c6\u30a3<\/td>\n<\/tr>\n<tr>\n<td><strong>\u6c7a\u6e08\u307e\u3067\u306e\u6469\u64e6<\/strong><\/td>\n<td>\u591a\u3044\uff08\u5916\u90e8\u30d6\u30e9\u30a6\u30b6\/\u30a2\u30d7\u30ea\u9077\u79fb\uff09<\/td>\n<td>\u30bc\u30ed\uff08\u30a2\u30d7\u30ea\u51851\u30bf\u30c3\u30d7\u6c7a\u6e08\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>2. TikTok Shop\u306b\u3044\u308b\u306e\u306f\u300c\u8d85\u9ad8CVR \u00d7 \u4f4e\uff5e\u4e2dARPU\u300d\u306e\u885d\u52d5\u8cb7\u3044\u9867\u5ba2<\/h2>\n<p>TikTok Shop\u306e\u5f37\u307f\u306f\u3001\u4f55\u3068\u8a00\u3063\u3066\u3082\u5727\u5012\u7684\u306a<strong>\u300cCVR\u306e\u9ad8\u3055\u300d<\/strong>\u3067\u3059\u3002\u30a2\u30d7\u30ea\u304b\u3089\u4e00\u6b69\u3082\u51fa\u305a\u306b\u8cfc\u5165\u304c\u5b8c\u7d50\u3059\u308b\u305f\u3081\u3001\u30ab\u30b4\u843d\u3061\uff08\u96e2\u8131\uff09\u304c\u307b\u3068\u3093\u3069\u767a\u751f\u3057\u307e\u305b\u3093\u3002<\/p>\n<h3>\u25bc \u6709\u6599\u9867\u5ba2\u306e\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb<\/h3>\n<ul>\n<li><strong>\u7279\u5fb4\uff1a<\/strong>\u52d5\u753b\u306e\u8996\u899a\u7684\u30a4\u30f3\u30d1\u30af\u30c8\u3084\u3001\u30e9\u30a4\u30d6\u914d\u4fe1\u306e\u71b1\u91cf\u306b\u62bc\u3055\u308c\u3066\u300c\u4eca\u3059\u3050\u6b32\u3057\u3044\uff01\u300d\u3068\u76f4\u611f\u3067\u52d5\u304f\u5c64\u3002<\/li>\n<li><strong>ARPU\u306e\u9650\u754c\uff1a<\/strong>\u6c7a\u6e08\u3078\u306e\u30cf\u30fc\u30c9\u30eb\u304c\u4f4e\u3044\u5206\u30011\u56de\u3042\u305f\u308a\u306e\u8cfc\u5165\u5358\u4fa1\u306f2,000\u5186\u301c5,000\u5186\u7a0b\u5ea6\u306e\u300c\u5931\u6557\u3057\u3066\u3082\u75db\u304f\u306a\u3044\u30e9\u30a4\u30f3\u300d\u306b\u3068\u3069\u307e\u308a\u3084\u3059\u304f\u3001<strong>\u4e00\u77ac\u306e\u7206\u767a\u529b\u306f\u3042\u308b\u304c\u30011\u4eba\u3042\u305f\u308a\u306eLTV\uff08\u751f\u6daf\u4fa1\u5024\uff09\u3092\u6700\u5927\u5316\u3059\u308b\u306b\u306f\u30ea\u30d4\u30fc\u30c8\u65bd\u7b56\u304c\u4e0d\u53ef\u6b20<\/strong>\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2>3. YouTube\u00d7\u697d\u5929\u30a2\u30d5\u30a3\u306b\u3044\u308b\u306e\u306f\u300c\u4f4eCVR \u00d7 \u9ad8ARPU\u300d\u306e\u7d0d\u5f97\u8cb7\u3044\u9867\u5ba2<\/h2>\n<p>\u4e00\u65b9\u3067\u3001YouTube\u304b\u3089\u697d\u5929\u5e02\u5834\u3078\u9077\u79fb\u3055\u305b\u308b\u30e2\u30c7\u30eb\u306f\u3001\u30b9\u30c6\u30c3\u30d7\u6570\u304c\u591a\u3044\u305f\u3081<strong>CVR\u306f\u4f4e\u4e0b<\/strong>\u3057\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u3053\u3053\u306b\u306f\u5225\u306e\u5f62\u306e\u300c\u512a\u826f\u9867\u5ba2\u300d\u304c\u6f5c\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<h3>\u25bc \u6709\u6599\u9867\u5ba2\u306e\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb<\/h3>\n<ul>\n<li><strong>\u7279\u5fb4\uff1a<\/strong>\u9577\u5c3a\u52d5\u753b\u3067\u300c\u5546\u54c1\u306e\u30c7\u30e1\u30ea\u30c3\u30c8\u30fb\u30e1\u30ea\u30c3\u30c8\u300d\u3092\u3058\u3063\u304f\u308a\u6bd4\u8f03\u691c\u8a0e\u3057\u3001\u7d0d\u5f97\u3057\u305f\u4e0a\u3067\u6982\u8981\u6b04\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u5c64\u3002<\/li>\n<li><strong>ARPU\u306e\u9b45\u529b\uff1a<\/strong>\u60a9\u307f\u304c\u6df1\u3044\u30b8\u30e3\u30f3\u30eb\uff08\u30ac\u30b8\u30a7\u30c3\u30c8\u3001\u7f8e\u5bb9\u5bb6\u96fb\u3001\u9ad8\u984d\u30b5\u30d7\u30ea\u3001\u3075\u308b\u3055\u3068\u7d0d\u7a0e\u306a\u3069\uff09\u304c\u52d5\u304d\u3084\u3059\u3044\u305f\u3081\u3001<strong>1\u767a\u306e\u5ba2\u5358\u4fa1\uff08ARPU\uff09\u304c\u9ad8\u304f\u306a\u308a\u3084\u3059\u3044<\/strong>\u306e\u304c\u7279\u5fb4\u3002\u3055\u3089\u306b\u3001\u697d\u5929\u7279\u6709\u306e\u300c24\u6642\u9593\u30af\u30c3\u30ad\u30fc\u52b9\u679c\u300d\u306b\u3088\u308a\u3001\u7d39\u4ecb\u3057\u305f\u5546\u54c1\u4ee5\u5916\u306e\u9ad8\u984d\u54c1\u304c\u58f2\u308c\u3066\u5831\u916c\u304c\u8df3\u306d\u4e0a\u304c\u308b\u30dc\u30fc\u30ca\u30b9\u30b2\u30fc\u30e0\u3082\u5b58\u5728\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2>4. \u7d50\u8ad6\uff1a\u7d50\u5c40\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\u306e\u304b\uff1f<\/h2>\n<div class=\"box conclusion\">\n<h3>\u3010\u691c\u8a3c\u7d50\u679c\u3011\u5546\u6750\u306e\u300c\u5358\u4fa1\u300d\u3068\u300c\u691c\u8a0e\u5ea6\u300d\u306b\u3088\u3063\u3066\u751f\u606f\u5730\u304c\u7570\u306a\u308b<\/h3>\n<p>\u300c\u6709\u6599\u9867\u5ba2\u304c\u3069\u3053\u306b\u3044\u308b\u304b\u300d\u306e\u7b54\u3048\u306f\u3001\u4e00\u629e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3042\u306a\u305f\u304c\u52d5\u304b\u3057\u305f\u3044<strong>\u30d3\u30b8\u30cd\u30b9\u306e\u69cb\u9020<\/strong>\u306b\u3088\u3063\u3066\u3001\u72d9\u3046\u3079\u304d\u751f\u606f\u5730\u306f\u5b8c\u5168\u306b\u5206\u304b\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>\u8584\u5229\u591a\u58f2\u30fb\u30c8\u30ec\u30f3\u30c9\u578b\uff08TikTok Shop\u5411\u304d\uff09\uff1a<\/strong>\u30b3\u30b9\u30e1\u3001\u30a2\u30d1\u30ec\u30eb\u3001\u304a\u3082\u3057\u308d\u4fbf\u5229\u30b0\u30c3\u30ba\u306a\u3069\u3001\u5358\u4fa1\u306f\u4f4e\u3044\u304c\u300c\u8cfc\u8cb7\u30b9\u30d4\u30fc\u30c9\u3068\u6570\u300d\u3067ARPU\u3092\u7a4d\u307f\u4e0a\u3052\u308b\u306a\u3089\u3001TikTok Shop\u306e\u885d\u52d5\u8cb7\u3044\u9867\u5ba2\u304c\u6700\u5f37\u3067\u3059\u3002<\/li>\n<li><strong>\u539a\u5229\u5c11\u58f2\u30fb\u4fe1\u983c\u8cc7\u7523\u578b\uff08YouTube\u697d\u5929\u30a2\u30d5\u30a3\u5411\u304d\uff09\uff1a<\/strong>\u9ad8\u984d\u30ac\u30b8\u30a7\u30c3\u30c8\u3001\u66ae\u3089\u3057\u306eQOL\u3092\u4e0a\u3052\u308b\u6295\u8cc7\u3001\u5931\u6557\u3057\u305f\u304f\u306a\u3044\u30b3\u30f3\u30d7\u30ec\u30c3\u30af\u30b9\u5546\u6750\u306a\u3069\u3001\u300c1\u4eba\u3042\u305f\u308a\u306e\u8cfc\u5165\u5358\u4fa1\uff08ARPU\uff09\u300d\u3092\u6700\u5927\u5316\u3057\u305f\u3044\u306a\u3089\u3001YouTube\u306e\u691c\u7d22\u30fb\u7d0d\u5f97\u8cb7\u3044\u9867\u5ba2\u3092\u72d9\u3046\u3079\u304d\u3067\u3059\u3002<\/li>\n<\/ul><\/div>\n<p>CVR\u306e\u300c\u7387\u300d\u306b\u60d1\u308f\u3055\u308c\u305a\u3001\u6700\u7d42\u7684\u306a\u300c\u58f2\u4e0a\uff08\u5ba2\u5358\u4fa1\u00d7\u8cfc\u5165\u6570\uff09\u300d\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u898b\u6975\u3081\u3001\u81ea\u793e\u306e\u5546\u6750\u306b\u6700\u9069\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u9078\u629e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><\/body><br \/>\n<\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Shop \u3010\u5fb9\u5e95\u691c\u8a3c\u3011CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok Sho … <a title=\"CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok\" class=\"read-more\" href=\"https:\/\/bencarboo.com\/?p=3313\" aria-label=\"CVR\u3068ARPU\u306e\u300c\u6709\u6599\u9867\u5ba2\u300d\u306f\u3069\u3053\u306b\u3044\u308b\uff1fYouTube\u697d\u5929\u30a2\u30d5\u30a3 vs TikTok \u306b\u3064\u3044\u3066\u3055\u3089\u306b\u8aad\u3080\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3313","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts\/3313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3313"}],"version-history":[{"count":1,"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts\/3313\/revisions"}],"predecessor-version":[{"id":3314,"href":"https:\/\/bencarboo.com\/index.php?rest_route=\/wp\/v2\/posts\/3313\/revisions\/3314"}],"wp:attachment":[{"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bencarboo.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}